Certificate in Business Management

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Course Overview

This comprehensive programme prepares learners for employment in junior and middle management positions. It develops skills, knowledge and values in the areas of personal and team effectiveness, strategic management, project management, marketing, financial and people management.

This qualification provides a sound foundation for learners striving towards a Bachelors or Masters in Business Administration.

The Certificate in Business Management is registered at NQF level 5 with 120 credits. It is a 12 month programme, comprising 6 compulsory modules and 3 elective modules.

Learning Outcomes

• Apply principles of Systems Theory to enhance business performance
• Lead, manage, motivate and improve the performance of individuals and teams in business  sector organisations
• Conduct strategic planning processes and align organisational strategies with programmes, projects, budgets, time and human resources
• Plan, implement, monitor and evaluate projects
• Develop and manage budgets, applying principles of sound financial management
• Develop and implement marketing strategies
• Develop and implement human resource management strategies

Qualification

Certificate in Business Management

• NQF level 5
• Credits 120

Duration

• 12 months
• Learners are expected to complete a total of 1200 notional hours with in a period of 12 months. 
• Each block consists of 2 – 4 days, self-study, assignments as well as examinations, and assessments.
• 7 modules
  6 compulsory
  1 elective

Entry Requirements

• Qualification on NQF Level 4
• Competency in Mathematics and English

Accreditation

This qualification is accredited with the Council of Higher Education. Regenesys Management (Pty) Ltd. is registered as a private higher education institution by the Department of Education of the Republic of South Africa in terms of section 54(1)(c) of the Higher Education Act, 1997 (Act no. 101 of 1997), and Regulation 16(4)(a) of the Regulations for the Registration of Private Higher Education Institutions, 2002.

Core Modules 

1 Personal and Team Effectiveness
2 Strategic Planning and Change Management
3 Project Management
4 Financial Management
5 Marketing Management
6 Human Resource Management

 

1 Personal and Team Effectiveness

Aligning organisational, team, and individual objectives; learning team development and group dynamics; team development; facilitation skills; problem solving; verbal and non-verbal communication; presentation skills; meeting management; academic skills: critical and analytical thinking, reading, and writing; written communication: memos, reports and proposals; stress management; introduction to computer skills. 

2 Strategic Planning and Change Management

Strategic management terminology, concepts and principles; systems theory view on strategic planning and change management; conceptualisation and integration of strategy with marketing, operations, people, finance and information management; success and failure factors of strategic management; analysing competition; growth strategies: diversification, acquisition, merger and strategic alliances; strategic planning process: stakeholder management; SWOT analysis; Porter’s model; vision, mission, goals, strategic objectives and operational plans; strategic change management; leadership; transcending crisis management to strategic management. 

3 Project Management 

Project management terminology, concepts and definitions; integration of project management with strategic management; project success and failure factors; group dynamics and project team development; project stakeholder management; problem/opportunity analysis; feasibility study; project planning and management tools (Gantt and PERT charts, work-breakdown structures, cost-benefit analysis; budgeting, decision-making tree); project implementation: managing time, cost, quality and people; project risk management; tender and contract management; project monitoring; project evaluation; writing professional project proposals and reports. 

4 Financial Management

Financial management terminology, concepts and definitions; principles underpinning sound financial management accountability, cost-effectiveness, cost-efficiency and value for money); budgeting, cost-benefit analysis, cash-flow projections and variance management; financial statements and reports: balance sheet, income and expenditure statement, assets register; ratio analysis; introduction to business investment; financing and investment decisions; introduction to valuation; credit management; success and failure factors of financial management. 

5 Marketing Management 

Marketing terminology concepts and principles; market competition analysis; principles of customer buying behaviour; market segmentation principles; product mix concepts; product distribution plan; product pricing principles; product promotion strategy; advertising and sales principles and processes; relationship marketing as a strategic and competitive marketing advantage; brand positioning; developing marketing strategyand plan; managing the marketing strategy implementation process; success and failure factors of marketing management. 

6 Human Resource Management

Organisations need to ensure that they have the most competent people working for them. This involves not only recruiting the best employees, but also ensuring that these employees continue to acquire skills, knowledge and competence to perform their tasks efficiently and effectively. The Human Resource Management module encompasses both hard and soft skills necessary for the successful management of human resources in the business sector. The course covers job analysis and design, recruitment, selection, induction, motivation, culture, power relations, remuneration and reward systems, conflict, and performance management. The legislative framework which informs human resource practice is also covered. 

Elective Modules

 

1 Introduction to Economics
2 Negotiation and Conflict Management
3 Quality and Customer Relations Management

Elective Modules Summary

1 Introduction to Economics

Economic terms, concepts and models; macro and micro economic theories and systems such as capitalism, socialism, communism and mixed economy; thenature and the context of the South African economy; key elements of South African macro-economic policy; the supply and demand principles of a market; advantages and disadvantages of competition; key economic terms such as: inflation, GDP, economic growth rate, public debt, fiscal and monetary policy, foreign exchange policy, trade policy, industrial policy, concept of money, protection policy; key elements of South African industrial policy; features of the South African labour market and its key development challenges; success factors of the fastest growing economies; advantages and disadvantages of globalisation; key principles of development economics and black economic empowerment. 

2 Negotiation and Conflict Management 

Diverse philosophies the signs and symptoms of emerging conflict; harnessing the productive and creative energies aroused by properly managed conflict; conflict management processes; sources of organisational power struggles and politics; the impact of conflict on team or organisational performance; different negotiation styles and strategies (competitive vs. collaborative, best alternative ); skills needed for successful negotiation (communication, managing emotions, self-awareness ); different steps in the negotiation process; the negotiation process; negotiation errors.

3 Quality and Customer Relations Management

The philosophy and principles of quality management and customer relations management; the context and content of organisational transformation related to quality improvement; implementation challenges of improving quality; identify the attitudes required to serve customers effectively; effective communication with clients and relevant stakeholders; conduct a stakeholder analysis to identify and manage stakeholders appropriately; quality management systems and models, such as ISO 9000 and Deming’s principles of quality management; monitoring the quality of products and services; customer relationship management.

Please Note:

• Although great care is taken to ensure accuracy of the information on this site, please confirm all important details including dates and fees at time of registration.

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